The head of a Chinese micro drama company shares how studios behind short-form shows for phones use data to keep ... - South China Morning Post, SCMP, Long Reads - The head of a Chinese micro drama company shares how studios behind short-form shows for phones use data to keep ...
LONG READS
Saturday 4th April, 2026
Production of drama filmed in US. Photo: COL Group International
Entertainment
‘Like a TikTok trend’: how micro dramas leave big studios in their dust
2 Apr, 2026 - 05:15 pm

The head of a Chinese micro drama company shares how studios behind short-form shows for phones use data to keep viewers hooked.

Health & Wellness
How a 70-year-old retired teacher defied osteoporosis to become a powerlifter
2 Apr, 2026 - 06:04 pm

Hongkonger Anjali Hazari used to run marathons and climb mountains before major knee and abdominal surgeries. Now she has a new challenge.

Food & Drink
The Hong Kong chef giving remote Canadian town a taste of the city
3 Apr, 2026 - 06:45 am

Unique Chan’s Hong Kong-style bakery attracts many non-Chinese customers curious to discover dishes like pineapple buns and egg tarts.

Health & Wellness
How this Hong Kong mother of an autistic son is helping others like him
1 Apr, 2026 - 10:15 am

Mary Schaus set up the non-profit Talos Foundation to promote neurodiversity awareness and inclusion through simple strategies.

Entertainment
Why fierce mothers and violent monsters star in Joe Hsieh’s animations
3 Apr, 2026 - 06:43 am

Taiwanese director Hsieh reflects on the strength of women, preferring hand-drawn animation over AI, and using violence in film.

Food & Drink
Can wine from ‘Bordeaux of China’ rival French bottles?
3 Apr, 2026 - 06:42 am

Emmanuel Macron ‘loved’ it. Now red wine from Ningxia, in northern China, is finding fans around the world while remaining ‘uniquely Chinese’.

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